Social Networking & Community Sites

MySpace, YouTube, Wikis, Facebook - Business owners are finally starting to grasp the "viral marketing" power of online social networking. In a business environment where having a web site and using email have become basic building blocks in a company's daily sales and marketing efforts, having a MySpace page, for example, is quickly gaining momentum as a standard component of many marketing strategies.

It's not just for teens. MySpace is the largest, most widely recognized name in the growing field of online social networking web sites. While MySpace first caught on with younger Internet surfers, some 87% of users today are 18 or older and more than 50% are over the age of 35. These demographics represent the Gen X, Gen Y, and Young Boomers, who together account for half of all spending in the United States.

Curious about how you can use viral marketing to increase traffic to your web site and connect with your audience? J. Livingston Marketing Group can build a strategy that :

• Gets people talking about your products and services

• Build your brand by extending your message across other platforms

• Create a intriguing offer that gets online users sharing with their peers

• Gains free press on both online web sites as well as print

Contact us to learn how we can help you incorporate some of today's online technologies.

 


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  Client Success Story

ValueWeb

Though ValueWeb's target market was small business, their website message was missing the mark.

 

Through understanding the client's customer base and what key messages were important to them, J. Livingston Marketing Group redesigned this web solutions provider's website - moving from a low cost, gimmicky site, to one that spoke confidence and ease of use.